‘Get Covered America’ Campaign Launches in Ohio

To Engage Consumers About New Healthcare Marketplaces

Kickoff Events in Columbus, Cincinnati, and Other Areas Mark 100 Days Until Open Enrollment Starts

COLUMBUS, OH – With open enrollment in the new health insurance marketplaces just 100 days away, Enroll America – the nation’s leading healthcare enrollment coalition – is launching the Get Covered America campaign in Ohio to start a conversation with consumers about the benefits of health coverage and the new health care options they’ll have starting October 1st.

“This fall, affordable health insurance will finally be available to the millions of Americans who need it, and we’re here to spread the word to people in Ohio, to let them know what their options are and how they can enroll,” said Chris Keck, the Enroll America Organizing Director for Ohio. “We’ll be engaging consumers across Ohio, by knocking on doors, gathering folks together at information sessions, and working with local organizations and community centers. We have a dedicated team of staff and volunteers in place who are committed to making sure that come October, people across Ohio will have the information and tools necessary to choose an affordable health care plan that works best for their families.”

As a result of the Affordable Care Act, Ohio will open its new Health Insurance Marketplace that will allow people to compare prices and shop for health insurance – by phone, online, or in-person.  The insurance plans offered through the marketplaces will cover doctor visits, hospital stays, preventive care, prescriptions and more.  Financial assistance will also be available for many Ohio families.

Get Covered America has staff and volunteers on the ground in Ohio engaging people directly by going door-to-door, talking to consumers at places like grocery stores and community centers, and working with local organizations – like community health centers, places of worship, and schools – to get the word out about the new marketplace.   Get Covered America has also teamed with organizations such as the Legal Aid Society of Southwest Ohio to educate consumers on the new marketplaces.

“The mission of the Legal Aid Society is ‘to resolve serious legal problems of low-income people, promote economic and family stability and reduce poverty through effective legal assistance,’” said Col Owens, Senior Attorney for the Legal Aid Society of Southwest Ohio.  “In pursuit of this mission we encounter the connection between lack of access to affordable and appropriate health care and poverty.  Poverty often prevents access to health care and the consequences of lack of access to health care often lead to poverty.  The Affordable Care Act is the most important anti-poverty legislation in decades.  We look forward to partnering with Enroll America and the Get America Covered Campaign to maximize the number of uninsured people who can access affordable health care in Ohio.”

Kicking off the campaign this week, the Get Covered America team is hosting a national virtual strategy session on Thursday, June 20th, where interested volunteers will learn about the campaign and how to inform their communities about the enrollment process.  In the coming week, Ohio volunteers will be hosting strategy sessions in Cincinnati and Columbus to discuss how best to engage with local residents about the new health insurance options.  Get Covered America volunteers in Ohio will also be hosting strategy sessions, holding door-to-door conversations with local residents, or tabling at community events throughout the week in Cleveland, Toledo, Millersburg, and Zanesville.

To augment the in-state efforts, the campaign is also launching online and social media communications to help arm consumers with important information they’ll need when they’re shopping for insurance – including where they can go to get unbiased, no-nonsense help signing up for coverage, and how they can find out if they qualify for financial assistance.

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For more information on Enroll America and its efforts, visit EnrollAmerica.org.

For information on the Get Covered America campaign, visit  www.GetCoveredAmerica.org.

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