Enrollment Enthusiasts Show Us Their Energy at Health Action 2012

By Guest Blogger

The Enroll America team had an exciting opportunity to attend this year’s Health Action 2012 conference, sponsored by one of our partners, Families USA. Our Executive Director, Rachel Klein, spoke at a plenary session, Implementing Consumer-Friendly Exchanges (watch the replay here!), and we all spent three days with hundreds of enthusiastic health care advocates, health policy leaders, and other interested stakeholders from around the country. We were thrilled to meet some of you in person at the reception that we co-hosted with the National Covering Kids and Families Network, and we also enjoyed many one-on-one conversations throughout the conference, where we learned more about several innovative projects geared at improving health coverage enrollment opportunities at the state and local level. Here are examples of just a few:

  • Healthy Howard Inc. is a nonprofit organization in Howard County, Maryland, that provides assistance to residents looking for health coverage through its Door to Healthcare program. Through the “Door,” Healthy Howard is piloting software for the state that helps residents complete an electronic application to determine potential eligibility for various health coverage options available in the state. The software also helps applicants assemble relevant documentation, sometimes pulling information directly from existing medical databases at the state level.
  • Take Care Utah is a new program of the Utah Health Policy Project and the United Way of Salt Lake, which partners with various organizations around the state to help families get and keep affordable health coverage and navigate the health care system wisely. Take Care Utah staff assists families by not only helping them enroll their children into the right health insurance, but also by doing everything possible to get parents health insurance coverage, too. Take Care Utah is also gathering information from families and communities about their enrollment experiences, which they will share with state decision makers in order to promote a simpler enrollment process.
  • Enthusiastic groups in both Kentucky and Tennessee are forming new coalitions of health coverage stakeholders that will include health care providers, insurance companies, employers, community organizations, advocates, and others. These coalitions will work to promote enrollment best practices and facilitate enrollment at the state level, just as we do at the national level. We hope to share the efforts of both Enroll Kentucky and Enroll Tennessee as they move forward in 2012.

We were energized by the excitement and enthusiasm that so many of the people we met at the conference bring to enrollment-related work. We are eager to continue building connections with similar people and organizations from across the country who want to work together to carry out our mission of ensuring that all Americans are enrolled in and retain health coverage. 


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