Young Americans

→ Click here to download the 2015 National Youth Enrollment Day toolkit.

→ Click here to visit and find out how to get involved.

Welcome to the Young American Engagement Toolkit. Use this as a resource to guide the outreach you do around young Americans. There are 13 tools in this toolkit. Each targets different populations of the young American population. The documents can be download from the files below. The resources here can be complemented by the other constituency focused toolkits.


This is the introduction to the Young Americans Engagement Toolkit. There is a general overview of young Americans and how to engage with them.

New Options for Young Americans

This is an overview of the new health insurance options for young Americans. The benefits and changes from the new healthcare law are covered.


This section explains how to talk to young Americans about health insurance. Common questions and appropriate answers to them are provided.

Get Social America

This is a social media guide. It explains what, where, and how to post Get Covered America’s message.

How to Do Outreach to Non-College Young Americans

Here are instructions on finding and talking to young Americans who are not in school. Tabling, posting information online, and partner engagement are suggested tactics.

Partner Engagement for Outreach to Young Americans

This section covers how to collaborate with other organizations. It’s a step-by-step guide for partner engagement.

How to Table

Here is a guide on how to table with information for consumers. It covers what materials to have, how to follow up with people, and picking a good location.

How to Talk to College and University Administrators

This explains how to talk to administrators of colleges and universities. It reviews how to make asks to carry out targeted outreach.

10 Ways Colleges and Universities Can Promote New Health Insurance Options

This section shows how colleges and universities can get the word out about coverage. It explains how to target students who need the information most.

How to Organize an Information Session

Here is a guide on organizing information sessions for young Americans. It covers what should be done before, during, and after each session.

How to Organize an Event with a Navigator

This section will explain how to organize events with navigators. Details on what to do before, during, and after these events are included.


Here are some frequently asked questions of young Americans.


This explains some of the terms used in the toolkit.


This the reference page for the entire Young American Toolkit.

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